Wednesday, 10 November 2010

BOOK.4. GROUNDSWELL,Winning in a world transformed by social technologies

Every single minute that we live we use technology or technology uses us in a way or another.
We use technology to talk on skype,on the messenger,to write different e-mails,to make bookings or purchases online, to read interesting information,or to finish the ideas in the blogs posted for studies,etc.
When we use these resources we become either the customers or the members , as explained during the class hours, of the sites we browse.

Technology used for information or entertainment is very developed and is related to many fields of activities,so I am trying to explain the meaning of Groundswell using the example of websites used for booking purposes(hotels,flights,etc.)

i.e. When we navigate through booking.com, to find the appropriate hotels to be accommodated during visits to different countries, we use to check not only prices,location or the pictures and services offered,but also the reviews written by the customers that have visit the hotels we are interested in.
Perhaps not in a conscious way the visitors of these places play 2 different key roles as following:

1. These customers with their comments behave like they are the employees of the hotel (when the comments are positive) and make a very good advertising of the places (hotels,apartments,etc) where they have stayed.
2. Even if in the first classification the customers played the role of the employee, at the end they remain customers and if they give negative opinions and comments they influence the image of those activities for which they are the strongest concerns.

What a mess! The customer is the employee or the customer is the customer when they use websites???
My opinion is that a customer through technology especially for internet usage are BOTH EMPLOYEES AND CUSTOMERS OF THE WEBSITES THEY SEARCH.

The most important thing is TO REMEMBER TO BE HONEST AND USE THE INFORMATION IN THE BEST WAY POSSIBLE.

Ortenca Tuci (OTU)

Tuesday, 9 November 2010

BOOK.3. Click, The Magic Instant Connection

The dream of every person is to be successful in his/her life.Someone wants success in the job experience, someone else in love. As people are very special creatures they can't choose what kind of success is better than what. We are a little bit envious and we want them both.
AT WORK:
When we go to work early in different companies we want to be noticed by our supervisors and convince them that we are the best. What we do???? Hmmmm...interesting question :)).
According to me in  general employees are divided into four groups:
1) those who always complains ,having the others attention only due to their sad stories or stories that shows the past difficulties.;
2) those who have energy and know how to behave and what to say in every situation and/or place; they can adapt everywhere;they know very well how their colleagues or supervisors  understand things and how they want the job to be made  and use this issue in their favor;
3)those who just work as machinery and do not know anything else .Those people are like ghost,nobody notice them in the companies.
4)those well located,which means those who have their offices very close to the higher management and have possibility to be noticed even just for a greeting by them.
The most successful categories are the second one and the forth one that click on the supervisors having much opportunities to develop the career. The first group is the second in ranking of success,but the third group are those that may be called "the losers".

 IN LOVE:
Nevertheless work is important ,love is very crucial in humans lives. As the song says:"...All u need is love..." sometimes this become a motto for each of us. Some use their friendships to create relationships some others go in pubs and bars trying to find somebody to notice them in the smoky air and loud music.The are some others  that meet accidentally in restaurasnts,shops,offices,cinemas,etc that just get the click on each other without any intervention or help. They are the help of themselves. It is needed only  a sight,a touched hand or the smell of the parfume to make two people attract the atention of each other.

What do you want?
A Successful work life?
A succesfull love?
Both???

I am choosing the third choice to complete my happiness! ;-)
Ortenca Tuci (OTU)